GS25 Convenience Store Chain Expands Rapidly in Mongolia and Vietnam

SEOUL - GS25, a major convenience store chain under GS Group, announced on Sunday that it has significantly expanded its network in Mongolia and Vietnam, marking a robust growth in these markets.

According to Yonhap News Agency, GS25 initiated its expansion into Vietnam and Mongolia in January 2018 and May 2021, respectively, as a part of its global growth strategy. Since entering these markets, the number of GS25 outlets in Vietnam has dramatically increased to 245, up from just 26 in 2018. Similarly, the chain's presence in Mongolia has surged, with the number of stores reaching 273 from an initial count of 34 in 2021.

The company attributes the sales growth in these two Asian countries to the popularity of K-foods, including 'tteokbokki' (stir-fried rice cakes) and fried chicken, as well as the inclusion of coffee and designated eating spaces in the GS25 stores.

GS25's overall international presence has expanded significantly, with the total number of overseas outlets currently standing at 518. This marks a twentyfold increase from 2018 when the company first ventured into the international market.

Looking ahead, GS Group has set ambitious goals for further expansion. The company aims to increase the number of GS25 stores to 1,000 by 2025 and to 1,500 by 2027, driven by strong demand in Asian countries.

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